Summary

For Influence Fight Club, an event combining professional MMA and content creators, organized at the BCF Arena (Fribourg), Stam was commissioned to ensure the complete visual coverage of the event.

The objective: capture the intensity of the fight, the energy of the audience and the spectacular dimension of the show, while producing content that can be immediately used for social networks and post-event communication.

Background

• Event: Influence Fight Club
• Location: BCF Arena, Freiburg
• Format: MMA fights between influencers & professional fighters
• Audience: general public, MMA fans, digital influencer communities
• Main challenge: visibility, virality, sporting and media credibility

In a very competitive and ultra-visual world, the quality of photo capture was a key driver for:
• Strengthen the professional image of the event,
• Feed social networks in real time,
• Create sustainable assets for future editions.

Objectives of the mandate

1. Capturing the real intensity of the fighting
→ emotions, impacts, concentration, key moments.
2. Valuing the overall event experience
→ audience, atmosphere, backstage, organization, backstage.
3. Producing premium content for social networks
→ photos that can be used immediately after the event.
4. Reinforcing the visual credibility of Influence Fight Club
→ position itself as a serious and professional event, beyond the simple “influencer show”.

Our approach

1. Preparation & immersion
• Brief with the organization
• Identifying the room and key areas (cage, backstage, audience)
• Definition of moments of high emotional value

2. Photo coverage in real conditions
• Shooting in combat situations (high intensity, low margin of error)
• Capture decisive moments: entries, knockouts, wins, reactions
• Focus on expressions, tension, and authenticity

3. Social media-oriented content
• Photos designed for Instagram, stories, posts and press communication
• Selection of strong, impacting and immediately distributable images
• Visual treatment consistent with the MMA/event universe

Services rendered

• Event photography
• Live coverage of the event
• Social media content
• Image selection & post-processing
• Optimized delivery for digital distribution

What we remember

“In an event where everything happens in a few seconds, the quality of the visual capture makes the difference between a simple memory and a striking image. Our role has been to transform the intensity of the moment into sustainable and usable content.”

Stam positioning

With Influence Fight Club, Stam is demonstrating its ability to intervene in high-intensity events, where reactivity, precision and a sense of detail are essential.

We don't document an event.
We build the visual memory of it.